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Vipaji Chipukizi - Digital Campaign

Project Detail

Overview

The "One Million - Mipira Campaign" is a community-based initiative in Tanzania aimed at distributing one million footballs on the road to AFCON 2027.

As part of the Campaign, "Vipaji Chipukizi" in a community initiative for talent acquisition. The campaign builds on the energy and momentum off Mipira Tournaments and AFCON 2027 to bring football closer to Tanzanian lives by opening up access and opportunity.

Theme

All youth male and female from 7-24yrs will be involved in these campaign.

Vipaji chipukizi will provide the youth with a platform to be discovered and advance into their dreams through collaboration. Supporting in-country talent is key to building a more inclusive and sustainable industry. This campaign promises to bring together football academies and scouts closer to talent.

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